Email has quietly become one of the most powerful places to build trust and drive real business growth, and this conversation digs into why. 

I sat down with Allea Grummert for an honest conversation on her podcast Happy Subscribers about how I approach email as a core marketing channel, not just a support tool. We explored what it really takes to grow a list with intention, how to think about email content beyond promotions, and why so many business owners overcomplicate something that can actually feel simple and effective. 

This was a thoughtful, practical conversation I knew would resonate with anyone building a business around connection and trust.

In this episode of the podcast, we talk about:

• How I think about email as a primary growth channel
• What actually builds trust with subscribers
• Why consistency matters more than volume
• How to simplify your email content strategy
• What makes people want to stay subscribed

…And More!

Special thanks to:

Allea Grummert, host of Happy Subscribers Podcast

Listen to the original episode here: https://pod.link/1778035534/episode/90426ea022254a9e7e35287a8e3739f9 

Website: https://duett.co/ 

Happy Subscribers Podcast: https://pod.link/1778035534 

Connect with Allea on social media:
Instagram: https://www.instagram.com/alleagrummert/
Threads: https://www.threads.com/alleagrummert/ 

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/390